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Tuesday, October 27 • 2:00pm - 2:25pm
Patient Solutions Deep Dive - How “AND” is Redefining the Point of Care

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Whether it's in the doctor's office or in the kitchen, the point of care has evolved into Moments of Care™ (MOC), where access to healthcare is now a choice that can be both virtual and physical.  Matt McNally from Outcome Health will deliver a provocative discussion around in office and telemedicine trends, the need for pharma marketers to start thinking about supporting patients in the Moments of Care™ as an "and" strategy, and how redefining the POC has enabled us to address underserved needs within the broader healthcare system. Learn how Outcome Health’s Moments of Care™ platform is evolving and how the year of 2020 opened opportunities for expansion of key areas within POC marketing.

avatar for Matt McNally

Matt McNally

Chief Executive Officer, Outcome Health
Matt McNally is Chief Executive Officer at Outcome Health and brings over 20 years of industry knowledge and a proven record of success. Matt previously served as Chief Media Officer at Publicis Health and President of Digitas Health North America.  Throughout his career, McNally... Read More →

Tuesday October 27, 2020 2:00pm - 2:25pm EDT