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Thursday, October 29 • 10:35am - 11:15am
Panel: The Doctor Will Zoom You Now. But Where Does Pharma Fit in Telehealth?

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Telehealth is forecast to grow by as much as 80% in 2020, thanks in large part to the COVID-19 pandemic. But when doctors and patients go virtual, where does that leave pharma? Tune into this session to hear from brands that use telehealth to find out how and why they started their programs and the lessons they've learned.

Speakers
avatar for Beth Bulik

Beth Bulik

Senior Editor, Fierce Pharma Marketing
 Beth Snyder Bulik is Senior Editor of Fierce Pharma and the Fierce Pharma Marketing newsletter. Bulik is also the Editorial Advisor to the Digital Pharma series of events and a member of its Advisory Board. With more than a decade of content expertise, Bulik has been a contributing writer for Fierce Pharma and has written for a variety of outlets including Advertising Age, American Way, American Baby, Business 2.0, Telephony magazine and Texas Business. Bulik can be reached... Read More →
avatar for Mark Plinio

Mark Plinio

Chief Commercial Officer, Ironwood Pharmaceuticals
Mark Plinio joined Ironwood in 2017. He has served as the company’s chief commercial officer since April 2019.  Telemedicine has been a key area of focus for Mr. Plinio and the Ironwood commercial team having launched a number of consumer platforms with particular focus... Read More →
avatar for Charles Castano

Charles Castano

Vice President, Global Head of Digital, Sanofi Genzyme
avatar for Russ Barrans

Russ Barrans

Chief Commercial Officer, Evofem Bioscience
Russ Barrans has more than 25 years of experience in the women's healthcare space and has served as Evofem Biosciences' Chief Commercial Officer since August 2016. He is responsible for the commercial and lifecycle management of Evofem’s product portfolio, oversees manufacturing... Read More →


Thursday October 29, 2020 10:35am - 11:15am EDT